Challenge:

Steve Edgeworth Associates, trades under the name Coaching for Performance, an executive coaching and HR consulting firm. Coaching for Performance required a new brand identity and corporate templates.

Solution:

I worked closely with Steve Edgeworth to craft a unique brand identity that would reflect his expertise in executive coaching and HR consulting. The new identity included designing a contemporary logo, developing brand guidelines, and creating professional marketing materials that aligned with the core values of Coaching for Performance.

Outcome:

The new brand identity helped Coaching for Performance present a polished, professional image to potential clients. This refresh has positioned the company as a thought leader in the coaching and HR consulting industry, allowing them to attract new clients and strengthen their reputation.